Queens Energy Beverages– Product Design and Branding

Queens Energy beverages are here to improve the lives of students daily. Students face extreme fatigue and meal skipping. While an ideal solution would be adding extra hours into the day, Queens Energy smoothies and drinks offer a realistic solution– keeping them awake while providing a nutritious meal, eliminating the need for unhealthy artificial substances. In contrast to the typical masculine and harsh branding of energy drinks, Queens Energy embraces femininity and encourages people to treat themselves right, in order to conquer what’s in front of them with confidence and strength.

Logo

Logo Color Variation and Trials

Logo Process

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